Philadelphia Cultural Fund
Identity Refresh, 2024
THE CLIENT
PCF is a non-profit that approaches philanthropy from a boots-on-the-ground, anti-racist, and community-informed perspective. For the first time since their founding, they were searching for a rebrand that would capture the bold, future-forward work they’re doing for arts and culture in Philadelphia.
THE RESULT
Together we created a vibrant brand that aids in ushering a new era for the organization and the city at large. A dynamic mark paired with artistic typography and a full toolkit of graphic elements help to support in-house team members in carrying out the look and feel in any creative application.
CREDIT
Agency: Freelance
Design: Sarah Johnson
Photography: Chris Jordan
UI/UX/Development: Butterland
